Since its inception, Munich Creative Business Week (MCBW), the largest design event held in Germany for designers and contractors, has become one of the main attractions for top international designers, architects, creative people, business and economic sector representatives and all those who have a general interest in design. MCBW is aimed at sensitizing people for design and its relevance to society, culture and the economy.

This year, The Netherlands is a country partner and offers a special side program, premised on Dutch design and the added value of Dutch design-thinking for innovation in usability, sustainability and technology.